The European gathering for FinOps practitioners

W, Barcelona | November 11-14, 2024

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Topics Covered at FinOps X

Implementing FOCUS™

Learn how to adopt FOCUS™: the unifying format for cloud bills with native support from all four major cloud providers.

FinOps Beyond Public Cloud

Understand how to apply FinOps concepts and principles to SaaS, Licensing, Hybrid, and On-Premise technology spend to maximize predictability, allocation, and value.

Cloud Sustainability

See how FinOps and Sustainability teams partner to drive decision-making that evaluates both cost and carbon-related metrics.

FinOps for AI

Learn how to manage, forecast, allocate and optimize the costs of running AI in the Cloud.

What to expect at FinOps X Europe

Networking & Events

Connect with your peers and build your network with fellow practitioners. Share experiences and discover solutions to your FinOps challenges from real-world use cases.

Chalk Talks

Engage in collaborative Chalk Talk sessions, these group activities are centered around specific FinOps topics and help drive discussions into best practices

Breakout Session

Discover best practices and actionable insights from real-world practitioners, ask questions and understand specific topic use cases related to FinOps capabilities.

Keynotes

Listen to industry thought-leaders on how FinOps is evolving and the impact it is having on organizations across Europe and beyond.

An entire hotel dedicated to FinOps learnings

Hosted at the W hotel in Barcelona located in the picturesque water front of Barcelona. The entire hotel (including all common spaces) is reserved for the event. This means that you can turn to anyone onsite to have a deep conversation about FinOps. Welcome Home.

The location itself alone will make this a memorable event, you can relax and take in the scenery while networking and enjoying all the event activities,

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FinOps XE 2024 Speakers

Natalie Daley

Head of Cloud Economics and FinOps - HSBC CTO COO at HSBC

Anne Johnston

Vice President, Cloud Costs & Engagement at Capital One

Kristina Kondrashevich

SRE Product Manager at Electrolux

Neven Drljević

Head of Service at European Parliament

Gang Luo

SRE Manager at Electrolux

J.R. Storment

Executive Director at FinOps Foundation

Carlos Galán

Cloud FinOps Lead at Just Eat Takeaway

Hitesh Patel

Senior FinOps Business Analyst at Just Eat Takeaway

Svetlana Schwarzkopf

Cloud Solution Architect - FinOps at Mercedes-Benz Group AG

Rich Young

Lead Cloud Architect (CCoE) at Warner Leisure Hotels

Lisa Holzäpfel

Manager, Cloud Center of Excellence at Mercedes-Benz Group AG

Madoc Batters

Head of Cloud and Security at Warner Leisure Hotels

Chris Reed

Senior Director, IT Finance at Priceline

Krisztian Borbely

Associate Director, Platform Business Management & FinOps at Amadeus

Pedro Veloso

Head of FinOps at OLX Group

Dominika Pach

Director of Engineering at OLX Group

Julian Radu

Project Leader for Cloud Management, Software and Cloud Assets Management Service at European Parliament

Emily Sommer

Staff Systems Architect in Sustainable Computing at Etsy

Michael Flanakin

Principal Product Management Lead, FinOps Technical Advisory Council member at Microsoft

Rick Ochs

AWS Cloud Optimization Product Management lead at Amazon Web Services

Dany Daya

Director, FinOps & Cloud Strategy at Etsy

Rob Martin

FinOps Principal at FinOps Foundation

Narciso Cerezo

Global FinOps Lead at BBVA

Sandra Viedersone

Cloud FinOps Lead at Fortum

Bruno Almeida

Head of Technology and Architecture at Fortum

Jan Simons

FinOps Engineer at RheinEnergie AG

Anderson Oliveira

Senior FinOps Product Manager at Axa Group Operations

Kumar Yarlagadda

Digital Transformation Leader at Heineken Group AG

Ferran Grau Horta

FinOps Tech Lead at Adevinta

Pierre-Emmanuel Nuiry

DTIT Director, Cloud Financial Operations at STMicroelectronics

Marc Perreaut

Cloud FinOps Lead at Amadeus

Clément Leroux

FinOps Engineer at GitLab

Hans de Kruif

Product Owner - Azure Cost Manager at ABN AMRO Bank N.V.

Mathijs Hendriks

FinOps Analyst & Sustainability Community Lead at Rabobank

Kevin George

FinOps Manager at Specsavers

Juan van Heerden

Head of FinOps at Lloyds Banking Group

Christian Stöffler

Manager SAP Enterprise Cloud Services at SAP SE

Noel Crowley

Director of Cloud FinOps at Fidelity Investments

Darren Rice

Cloud FinOps Lead at Fidelity Investments

Bhavna Halai

Product Owner at Invesco

Nilofar Bhurawala

Head of FinOps at Smarsh

Wuming Zhang

Cloud Infrastructure Architect at Bank for International Settlements – BIS

Cédric Weider

Senior Cloud Solutions Architect at Helvetia Versicherungen Schweiz

Neha Malhotra

Head of FinOps, Adobe CJM B2C Portfolio at Adobe

Ramana Ganesan

Lead Financial Analyst at Adobe

Shahen Bokhari

Cloud Optimization and Enablement Lead at TP ICAP

Philippe Galeano

Head of FinOps at Thales AVS

Jan Peeters

Technology Manager at Johnson & Johnson

Ekaterina Zemlyakova

Senior Cloud Analyst at Align Technology

Vesa Manninen

Business Controller, Development & Technologies at OP Financial

Pascal Zwikirsch

Solution Architect - Developer Experience at Usercentrics

Previous FinOps X Sessions

FinOps X - San Diego

Keynote Day 1
FinOps X - San Diego

Keynote Day 2

Want to get involved?

Become a speaker

Call for proposals is now closed, but we invite FinOps experts to get involved in other ways, or to attend XE 2024 to meet with peers and the industry.

Share and contribute your knowledge

Demonstrate thought leadership

Gain recognition and increase your network

Become a sponsor

Sponsorship opportunities are available for members of the FinOps Foundation, space is limited. If you are a member please email x@finops.org for the prospectus.

Build your brand in the FinOps community

Gain valuable mindshare from the right audience

Create and enrich connections with your peers

What is FinOps X?

FinOps X is the home of FinOps, enabling the FinOps community to come together in person. Hosted by the FinOps Foundation, providing the ultimate networking and learning opportunity for anyone working in FinOps.

Community

There is no explaining what you do or what FinOps is at this conference. Get straight into deeper level conversations and grow your network.

Best Practices

Hear the latest on FinOps best practices and what is in the future for FinOps. Meet industry thought leaders and contribute to the conversation.

Learning

Learn and develop your skillsets for different approaches to FinOps challenges from a range of industry and organisational perspectives.

Frequently Asked Questions

Find the answers to the common questions about FinOps X. You can also email x@finops.org to connect with the team.

Can I apply to speak at either FinOps X?

The Call for Proposals will have set submission dates for each event. FinOps X in San Diego will be 4 December 2023 – 1 February 2024, and FinOps X Europe submission dates will be 18 April—29 July. We only accept speakers from end-user practitioners, not non-sponsoring members or non-members, you can find more details in the Speaker Guide.

Where should I stay at FinOps X and FinOps X Europe?

There is a discounted venue hotel room rate for each event. For FinOps X Europe, all attendees and sponsors are recommend to arrive on November 11th and depart on the 14th to able to take part in all the planned activities.

Discounted rates will be available once attendees are approved for the event.

Will scholarship be available for FinOps X?

Application to scholarship funding will have set dates for submission on each event, the exact dates will be published on the scholarship information page when more details are available.