Sponsorship Information

We are excited to have you join us for the 4th annual conference in San Diego. This page includes key sponsorship information — if you have any questions regarding your sponsorship or the benefits included, please email x@finops.org.

General Information

Venue: The Marriott Marquis, San Diego

Address: 333 W Harbor Dr, San Diego, CA 92101

Date: June 2-5

Find more information about the venue here.

Upcoming Deadlines

  • May 5: Advanced Shipping Starts
  • May 9: Final Google Slides due (Gold Sponsors)
  • May 28: Advanced Shipping Deadline

See the Freeman schedule for detailed information.

Venue & Expo Hall Map

TBA

Conference tickets

Sponsor Allocation

We sent the sponsor code to your sponsor point of contact via email. We recommend using this code for your speakers and sales/marketing people at the booth. These attendees will be automatically approved. Allocation: Platinum (12), Gold (8), Silver (4)

Additional Allocation

Additional SMEs from your organization can register for FinOps X. There is no specific limit to these tickets but we actively monitor the event attendee balance for fair usage.

$899 Group Rate is only for end-user organizations, not vendors. 

Governing Board and Technical Advisory Council

Governing Board members and the Technical Advisory Council members have received a code for a complimentary ticket.

Registration

Registration opens on Monday, June 2. Bring a government-issued ID for the badge pickup. Conference tickets may not be purchased on-site.

Expo hall, setup & breakdown hours

Setup

  • Monday, June 2: 12 PM* – 3 PM
  • Tuesday, June 3: Before 7 AM

*Start time subject to change

Sponsors are responsible for breaking down their boxes/trash and putting them away in a centralized trash bin (weʼll share details onsite). Trash will need to be disposed of before the welcome reception.

Breakdown

  • Wednesday, June 4: 5 PM – 7 PM

Expo Hall Hours

  • Monday, June 2: 4 PM – 7 PM (welcome reception is held at the expo hall)
  • Tuesday, June 3: 7 AM (when breakfast starts) – 7:30 PM (when sponsor networking reception ends)
  • Wednesday, June 4: 7 AM (when breakfast starts) – 5 PM

Please ensure your booth is appropriately staffed during busy periods — breaks, lunch, welcome reception (June 2 from 4 PM – 7 PM) and sponsor reception (June 3 from 5:45 PM – 7:30 PM). See the agenda for detailed information.

Booth Information

Turnkey booth

The sponsorship comes with a turnkey booth, including a back wall, locking cabinet, monitor, and 5 Amp power with a power strip. Please bring your own HDMI cable and adapter.

Furnishing

Do not place swag/items on the floor as it can be a tripping hazard for attendees. The Foundation staff will ask you to remove any freestanding objects. Everything (including furnishing) must be in your booth space.

Shipping

Key Dates:

  • May 5: Advanced Shipping Starts
  • May 28: Deadline for advanced shipping

Advance Warehouse shipping address

FinOps X 2025
Exhibiting Company Name / Booth Number
FinOps X 2025
C/O Freeman
3456 E Miraloma Ave
Anaheim, CA 92806
USA

Warehouse shipping information

  • Freeman portal for warehouse shipping and shipping labels.
  • Freeman will accept crated, boxed, or skidded material beginning May 5, 2025 at the above address
  • Materials arriving after May 28, 2025 will be received at the warehouse with an additional charge
  • Please note that the Freeman Warehouse does not accept uncrated freight (loose, pad-wrapped material and/or unskidded machinery), COD shipments, hazardous materials, freight requiring refrigerated or frozen storage, a single piece of freight weighing more than 5,000 pounds or a single piece of freight beyond the dimensions of 108″H x 93″W.
  • Warehouse materials are accepted at the warehouse Monday through Friday between the hours of 8:00 AM – 4:00 PM.
  • Certified weight tickets must accompany all shipments.
  • If required, provide your carrier with this phone number: (888) 508-5054.
  • Freeman is unable to accept direct freight shipments at Marriott Marquis San Diego Marina

Lead Scanning

FinOps Foundation will not provide a physical device – it will be an app to download on your own device. Lead scanner accounts are allocated based on sponsor tickets:

  • Platinum: Up to 12 accounts
  • Gold: Up to 8 accounts
  • Silver: Up to 4 accounts

Lead scanner account is tied to the email address registered for FinOps X. Get your staff registered for FinOps X before sending us the list of email addresses for lead scanner.

Please note: Lead scanning is only allowed at your booth in the expo hall. Any sponsors found scanning leads outside of their area will have all leads removed from their devices.

Social Promotion

We provided branded social templates to the sponsor contact. We encourage sponsors to share their attendance on social media and email.

Code of Conduct

Read the detailed Code of Conduct. As a reminder,

  • Be ready to connect: this is all about community
  • Be kind & inclusive & respectful: treat others, their ideas and companies with respect. Don’t bad mouth others or their companies, in person or on social media.
  • No media or press interviews
  • Sponsor badge scanning/materials only at booths during expo hours
  • No “suitcasing” (selling outside the booths as an attendee) & No “outboarding” (unofficial attach events that pull from the conference, including organized large dinners, prospect events, booth content sessions etc. )
  • You’ll need the official event badge to access the event space
  • No live drawing for prizes: communicate winners via email

Code of Conduct violations can result in revocation of the conference badge and exclusion from future events. All attendees have agreed to the Code of Conduct as part of their registration.

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